Digital Marketing

PPC Advertising Management Services

(Google Ads | Meta Ads | Bing Ads & More)

Strategy to executionIMW / Digital systems

Connected delivery

Design · Build · Grow

Connected deliveryDesign · Build · Grow

01 / Context

How we frame the work

Start with the commercial problem, not the channel.

IMW / working context

Pay-Per-Click (PPC) advertising is one of the fastest and most effective ways to drive targeted traffic, increase conversions, and maximize ROI. Our PPC Advertising Management Services help businesses create, manage, and optimize high-performing ad campaigns across Google, Meta (Facebook & Instagram), Bing, and other ad networks.

Capabilities

Our services

Specialist delivery, shaped around the outcome rather than a fixed template.

01 / 09

Google Ads Management

Search Ads – Appear at the top of Google search results
Display Ads – Visually engaging banners across Google’s network
Shopping Ads – Perfect for eCommerce product listings
YouTube Ads – Video ads for brand awareness & engagement
App Promotion Ads – Increase mobile app downloads & installs

Explore capability

02 / 09

Meta Ads (Facebook & Instagram Ads)

Engaging ad creatives for maximum conversions
Targeted audience segmentation (age, location, interests, behavior)
Retargeting & lookalike audience campaigns
Lead generation & direct messaging ads
Instagram Reels & Story Ads for better engagement

Explore capability

03 / 09

Bing Ads & Microsoft Advertising

Expand reach beyond Google with Bing Ads
Lower CPC & competition for higher ROI
Ideal for targeting business professionals & older demographics

Explore capability

04 / 09

LinkedIn Ads Management

Sponsored Content & InMail Ads for B2B marketing
Job listing ads to attract top talent
Target decision-makers based on job title, industry & company size

Explore capability

05 / 09

TikTok & YouTube Ads

Short-form video ads to engage younger audiences
Influencer partnerships for viral marketing
YouTube bumper ads & skippable ads for brand visibility

Explore capability

06 / 09

Amazon PPC Ads (Sponsored Ads, Sponsored Brands & Display Ads)

Boost sales & visibility on Amazon marketplace
Keyword research & bid optimization for higher ROI
Sponsored product & brand campaigns for eCommerce success

Explore capability

07 / 09

Retargeting & Remarketing Ads

Retarget lost visitors with personalized ads
Display dynamic product ads for cart abandoners
Facebook Pixel & Google Retargeting for maximum conversions

Explore capability

08 / 09

PPC Landing Page Optimization

High-converting ad landing pages
A/B testing for improved performance
Faster loading, mobile-friendly designs for better ROI

Explore capability

09 / 09

PPC Campaign Analytics & Reporting

In-depth campaign performance tracking
Real-time bid adjustments & budget management
Monthly reports with actionable insights & recommendations

Explore capability

Why IMW

A delivery model built for clarity.

The work stays connected from strategy through execution, with clear ownership at every stage.

One accountable team

0114+ Years of Experience in Paid Advertising
02Certified Google & Meta Ads Professionals
03Data-Driven Strategies for Maximum ROI
04Custom Ad Campaigns for Every Business & Budget
05Continuous Monitoring & Optimization

Pricing

Digital Marketing pricing

SEO, paid media, social and content working as one growth system.

Service plan

Essentials

SEO + social basics

$249/month

Billed monthly, cancel anytime

Technical + on-page SEO
12 social posts per month
Google Business Profile management
Monthly ranking and traffic report
Keyword and competitor research

Get started

Recommended plan

Popular

Growth

SEO + paid + content

$599/month

Billed monthly, cancel anytime

Everything in Essentials
Google & Meta ads management
4 blogs / landing pages per month
CRO, funnels and email flows
Fortnightly review call

Get started

Service plan

Performance

Aggressive multi-channel

Custom quote

Full-funnel media planning
Marketplace + D2C ads together
Influencer and affiliate programmes
Attribution dashboards
Dedicated growth lead

Request a quote

Indicative starting prices in USD, excluding taxes and ad spend. See the full pricing page for every service.